Don’t Join Profit First Professionals!

Friends, today I come to you with a plea.

Don’t join Profit First Professionals.

This elite membership organization for accountants, bookkeepers, and business coaches is not for everyone. I’d go so far as to say it’s probably not for you.

How do I know?

Your attributes

Forgive me for being so bold, but I kind of feel like I know you. Or, at least, I know some of your key attributes.

How? Because I, too, am a member of the accounting profession and have been for (mumble) years.

We’re alike, you and me.

Here’s why Profit First Professionals is not a fit for your firm:

1. You’re getting paid well for the value and impact you provide. You don’t want to earn – or keep – more money for the work you do. You don’t need to. Your retirement is fully funded, your kids’ college tuition is paid for, and you’ve made all the investments into property you care to make. Plus, you take numerous weeks of vacation each year, and so you’re not looking to earn more money while working fewer stressful hours.
2. Your CLIENTS are doing just as well as you are. Not only are they doing well, but you have a plan in place to make sure each client is successful and consistently profitable. And your clients rave about you for it.
3. You are the go-to authority on profitability in your niche. On top of that, you have a waiting list of top-tier businesses who are praying for an opening in your client roster.
4. You get regular guidance from an expert who helps you increase your profitability. Again, not that you want, or need, it (see #1), but you have regular conversations with a coach who has your firm’s best interests in mind. Heck, they want you to succeed MORE than you want to!
5. You’re not a fan of resources. Besides, you already have a full library of resources that help you set up processes, sell advisory services, and brand yourself in a way that makes you stand out from the competition. Plus, you know how to use them because that coach in #4 helps you brainstorm that, too.
6. You have more than enough people to talk to about business “stuff.” And you sure don’t want to talk to other people who are doing what you aspire to and are willing to share their best practices with you.
7. You’ve learned everything you ever wanted to learn. About business. About personal development. About profitability. Nah…you’re all good here, too.

Seriously, though…

Don’t click here to apply for Profit First Professionals membership. You don’t need it.

I know I didn’t need it to create what is now a second-generation bookkeeping firm. Nope…membership didn’t help me at all. 😉