How to use Linked In to Build Your Accounting or Bookkeeping Brand with Wayne Schmidt

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Show Summary

On this episode we interview Wayne Schmidt. Wayne explains the use of LinkedIn and why it is an extraordinarily powerful platform for building your brand and getting front page Google recognition. Wayne goes into details for a properly set up LinkedIn page and on this episode you’ll be able to follow along as we do it. Make sure you have your computer at the ready because there’s a lot of updates you’ll have to do on your LinkedIn page to make it one of the best. Welcome to episode 85 of the Grow My Accounting Practice.

Our Guest

With over 25 years experience in the accounting industry spearheading the Australian expansion for Xero, MYOB and Reckon, Wayne is passionate about helping accounting practices to grow, embrace change and become more profitable. Based in Australia, and having worked with firms in the USA, UK and China, Wayne has a unique global understanding of accounting firms.

Show Links

LinkedIn: https://au.linkedin.com/in/wayneschmidt?trk=prof-samename-name

Corporate Partners

Receipt-Bank – Software and service to make the gathering, storage & processing of bills, receipts and invoices as easy and as cost effective as possible for businesses. Nextiva – VOIP phone providers for small businesses. Fundera – Single source online funding for entrepreneurs. Also offers an adviser program for CPAs, bookkeepers and business coaches. Fundbox – the simplest and fastest way to fix your cash flow by advancing payments for your outstanding invoices. Xero– Accounting software with all the time-saving tools you need to grow your business. Xero is always secure and reliable and our experts are here to support you 24/7.

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