Inna Korenzvit: Running a Successful Accounting Firm as a Family Business

Show Summary
In today’s episode of the Grow My Accounting Practice Podcast, we had the pleasure of hosting Inna Korenzvit, an inspiring entrepreneur who embarked on a remarkable journey of returning to the workforce after 15 years of being a homemaker and raising a family. Inna shared her insightful experiences of founding and running her own business, KORE Accounting Solutions, which specializes in providing cutting-edge management accounting services to law firms across the United States. One of the key highlights of our conversation was Inna’s strategic approach to picking a niche within the accounting industry. She discussed the importance of identifying a specific target market and tailoring services to meet their unique needs. Additionally, Inna provided valuable insights into the challenges and rewards of working with customers remotely, emphasizing the significance of effective communication and leveraging technology to bridge the distance. Furthermore, Inna shared her perspective on the dynamics of working with family members within the business. Drawing from her own experiences, she discussed the benefits of collaboration, as well as the importance of setting clear boundaries and maintaining professionalism. Overall, Inna’s journey serves as a testament to the power of perseverance, adaptability, and strategic decision-making in achieving success as an entrepreneur in the accounting industry.
Inna Korenzvit, a York University graduate with over 25 years of accounting experience, founded KORE Accounting Solutions in 2008 with the goal of empowering business owners. Recognized among The Top 50 Women in Accounting, The Outstanding Women in Business, and the Top 50 Accounting Services Practice, Inna leads her firm in providing cutting-edge, cloud-based management accounting services to law firms across the United States. As a Clio Certified Consultant and Intuit’s QuickBooks Elite ProAdvisors, the KORE Team specializes in assisting lawyers in meeting Client Trust Accounting obligations. From monthly bookkeeping to custom partner revenue reports, KORE tailors its services to align with the unique needs of its clients. Inna, a Member of the Arizona Supreme Court’s Committee on Character & Fitness, emphasizes the importance of finding the right two-way fit with clients, prioritizing long-term success by helping attorney clients grow, be profitable, and stay compliant.
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