In this episode, Tatiana answers the question, why do people underprice themselves?
She also shares the strategies on determining price and providing menu pricing to clients.
There’s so much to learn! Listen to this podcast now!
Tatiana Tsoir (pronounced: Saw-Yer), CPA, MBA, is an author, speaker, visionary accountant, and a tax & numbers expert. Over the last 15+ years, she has worked with entrepreneurs and business owners to help them manage their money, numbers, and taxes and become the boss of their bottom line. Tatiana is now committed to sharing her expertise with a broader audience to empower those overwhelmed with running a business so they can make money doing what they love.
In her book Dream Bold, Start Smart, Tatiana provides her audience with actionable and straightforward steps to own their numbers and be confident in their business decisions as they start and grow their business. In this book, Tatiana takes the anxiety out of owning a business.
She hosts the popular podcast Talk to Tatiana and conducts virtual training through top digital platforms.